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IndyCar TV Viewing: % by Frequency of Viewing

Item 2011 2012 2013 2014 2015
1/yr. 45.5 43.8 44.4 46.8 38.7
2-3 times/yr. 35.8 33.7 32.8 37.7 37.6
4+ times/yr. 18.8 22.4 22.8 15.5 23.6
Total 100.0 100.0 100.0 100.0 100.0
Base: Total Number of IndyCar Fans Viewing Events on TV (add 000) 31,634 26,550 25,370 25,858 36,128
Source: SBRnet, Inc., 2021. All Rights Reserved.

IndyCar TV Viewing: % by Gender

Item 2011 2012 2013 2014 2015
Male 68.8 62.9 61.2 62.1 66.9
Female 31.2 37.1 38.8 37.9 33.1
Total 100.0 100.0 100.0 100.0 100.0
Base (No. viewing - add 000) 31,634 26,550 25,370 25,858 36,128
Source: SBRnet, Inc., 2021. All Rights Reserved.

IndyCar TV Viewing: % by Age Group

Item 2011 2012 2013 2014 2015
13-17 7.4 6.3 2.0 4.6 3.0
18-34 19.7 15.3 15.3 16.1 19.2
35-49 25.4 22.3 23.1 24.1 25.0
50-64 32.3 31.7 32.7 29.7 34.7
65+ 15.1 24.3 27.0 25.5 18.1
Total 100.0 100.0 100.0 100.0 100.0
Median Age n/a 52.0 55.0 52.0 51.0
Base (No. viewing - add 000) 31,634 26,550 25,370 25,858 36,128
Source: SBRnet, Inc., 2021. All Rights Reserved.